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DEFINITION:
A screw cap closure called “Stelvin”
DESCRIPTION:
We see a strong increase of requests where it is a requirement with Stelvin screw cap closure. Basically for all wines from the new world this Stelvin is requested, but now also for wines from the old world. We estimate thatSystembolaget will require Stelvin screw cap closure for about 75% of the requests for wines below price ex cellar per 3 euro per unit in 2011.
RELEVANCE OF TREND:
A strong trend where we see a demand from the end-consumer as well as from Systembolaget. Trend is also strong for the other Scandinavian markets.
STRONGEST INPUT FACTOR:
Both the end-consumer and Systembolaget
READ ABOUT THE OTHER TRENDS
- THE PET-BOTTLE FORMAT
- STELVIN SCREW CAP CLOSURE
- VOLUME INDICATOR ON BIB
- ORGANIC CERTIFIED WINES
- SUSTAINABILITY CERTIFIED WINES
- CORPORATE SOCIAL RESPONSIBILITY PROGRAM (CSR)
- LOW ALCOHOL CONTENT WINE
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