Lager Can – consumer panel | beer1

General tender details
Monopoly:
Sweden (Systembolaget)
Assortment:
Permanent listing (9 months minimum)
Distribution:
436 Systembolaget stores
Tender Start Date:
January 18, 2018
Deadline written offer:
February 13, 2018
Launch Date:
September 1, 2018
Taste & Style description
Characteristics:
Lager in can, <= 355 ml, below 6 % ABV. Decision taken y consumer panel. 2 launches, one in September and one in December.
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Tender Stats